Sunday 13 July 2014

Musingplaces and Communities of Ownership and Interest



On July 9 each year Australia celebrates Constitution Day. As a part of this year’s celebration Alec Coles, CEO, Western Australian Museum, talked about taking A tiger by the tail?” and he promoted musingplaces (my word) as platforms for “Freedom of Speech”. 


Every now and then celebration of one these anniversaries for whatever provides an opportunity to spark an enlightening discourse. As Coles says, “it is not uncommon for Museums to be described as safe places for unsafe ideas. It is a phrase perhaps not coined, but certainly reinforced in Sydney by Dr Fiona Cameron, a research fellow at the University of Western Sydney, in her paper: Safe Places for unsafe ideas? History and science museums, hot topics and moral predicaments.”



Dr Cameron’s observation is at once a fairly straightforward idea and a challenging one. 

It’s straightforward in the way musingplaces have long histories of challenging if not the status quo, then some cherished understanding or other. We might well wonder what part some musingplace somewhere played a part in Christopher Columbus heading west across the Atlantic against the dictates of prevailing wisdoms and belief systems of the time.

All we need to do in order to understand actually how dangerous an idea can be is muse for a moment or two on Galileo Galilei’s lot in life. We need to look no further than him in order to understand the dangerous consequences of challenging conventional wisdom, ‘divine rights’ and the assumed/deemed infallibility of superiors – betters(?).

So in suggesting that musingplaces are safe places for unsafe ideas, well it depends upon which musingplace, where it is and what the status quo has at stake. If in some musingplaces stakeholders look a lot like status quoists it might not be all that surprising given their pecuniary interests in resisting change or the speed of it. Very often these status quoists have conflicts of interest if change is on the agenda in so much as they are likely to loose something – even their stake in an institution.

Nonetheless, arguably, public musingplaces are currently not only on the cusp significant change but also on the edge of a paradigm shift that is likely to shatter the status quo. 

But what is a public musingplace in this context?

Two things would need to be there for inclusion in the list after ‘public ownership’. Firstly, they are places – physical & other – where one might go to acquire, or engage with, new knowledge and/or develop new understandings. 

Secondly, they are the places we might go to in order to make sense of our world: to make sense of our past; to contemplate a future; to imagine and reimagine what makes up our world; to be exposed to cultural knowledge and belief systems; to map out our places in the scheme of things; to discover things, purposefully and otherwise; to put ourselves in the way of the serendipitous; to engage with our cultural realities; and increasingly to build cultural and social networks – and all of the above in a haptic or haptic-like ways.

In the Western world the typical museum and art gallery is modelled upon the Eurocentric model – it is easily recognised and acknowledged. In Tasmania in two instances these institution have been amalgamated into one. After that there are the idiosyncratic ‘local’ or singularly focused institutions – mining, maritime histories, heritage, et al. Many of these do not look like your average musingplace albeit that they are very much just that. For instance, historic and heritage houses are not typically imagined as museums but their purpose is very much that of musingplaces and they are the keeping places of objects and the stories that belong to them and typically a place and a community of people.

In the 1970s it was fashionable to start to consider “stakeholders” in planning and management processes in inclusive ways. At the time it was intended to be an all inclusive notion but very quickly some of these 70s stakeholders began to assert precedence over others – they demanded ranking and privileges to match. Very quickly their concerns were accommodated and as a consequence before anyone could be considered a stakeholder they needed to demonstrate a ‘legitimate interest’ – a ‘deemed’ pecuniary interest, an ownership in law, subject to a potential loss of something, whatever

Stakeholdership quite quickly became at once an elastic concept, invested with exclusivity, and then it became inclusive an idea in swift retreat – more often than not, one that is intended to underpin ranking in some way

Enter stage right the concept of ‘Key Stakeholder’, the people who collective outrank all others and the ones who can be relied upon to agree with each other. They are also those who will typically facilitate expedient decision-making and very often self-serving decision-making. In planning processes there is a place for stakeholders as a component of the required considerations.

Rarely does the idea of ‘obligation’ come into the stakeholder equation but ‘rights’ are regularly asserted – albeit so often deemed and self-defined. In a 21st C context stakeholdership is an untidy and contentious idea! It is especially so if you are left out of the loop.

However there is another way, and an inclusive way, to think about all this. If we think about musingplaces as having Communities of Ownership and Interest – layers of cognitive owners including stakeholders – we might then begin an interesting conversation with each other with musingplaces as facilitators of a kind.
Cognitive ownership is more a matter of ‘lore’ rather than law. It’s something inalienable and it is never up for sale and it has no price.

There is no need to invent and then market this idea as if it were something new. Cognitive ownerships have been a part of humanity's understanding of the world for a very long time and these ownerships have shaped cultural realities and social relationships for just as long.
Cognitive ownership is hardly a dangerous idea in search of a safe place to be. When we look closely, or closely enough, clearly musingplaces have extraordinarily large, extensive even, Communities of Ownership and Interest (COI) – all cognitive owners. All that really needs to be done is to acknowledge the COI as being present and begin the conversation. It isn’t rocket science! It is simply about being inclusive rather than exclusive. Importantly, accommodating the paradigm shift that comes with the acknowledgement is an imperative.

Acknowledging a COI is a cultural mindset. It is not a bureaucratic process – rather it is a participatory process. Mapping the ‘ownerships’ shared in musingplaces enriches them rather than anything that might dilute or downgrade them. Nonetheless, the tensions between Intellectual Property, Cultural Property and the Public Domain will not dissolve. They simply need to be managed in more sensitive ways when these‘owners’ are acknowledged in the ‘cognitive ownership’ layerings – multiple layerings with some owners claiming several ownerships.

Do musingplaces shape culture or do our cultural realities shape our musingplaces?

The cognitive ownership model demonstrates the richness of places – musingplaces in their geographies here – as an alternative to the poverty of perspective embedded in adversarial bureaucratic planning processes. 
Cognitive ownership calls for cooperation and collaboration rather than hierarchical obedience and blind authority.

A close examination of cognitive ownerships in musingplaces would surely reveal confluences and conflicts in ownership claims. If we abandon the notion that there can be a hierarchical or a ranked structure to the ownerships of place, – musingplaces here again – it is possible that the managers and the custodians of cultural property can begin:
  • To work towards accommodating and celebrating ownership claims in the context of coexistent cognitive ownerships;
  • To resolve conflicts and tensions over usage and access; and
  • To establish more appropriate and inclusive, – participatory even – policy sets, planning processes and management systems.

Who are the cognitive owners of public musingplaces? 

The simple answer is almost everyone but a list of those that come immediately springs to mind is useful just so long as it is an ‘open list’ including, but not exclusively and in no particular ranking or order:
  • Curators and others who operate with and within the musingplaces – establishment personnel, freelance curators, independent curators, and ‘citizen curators’;
  • Citizens – tax & rate payers – of the place it is located;
  • Enthusiasts of all kinds, local community historians and other historians;
  • Researchers and academics;
  • Tourism operators and a range of entrepreneurs;
  • Government –Locals State & Federal
  • Ethicists and auditors; 
  • Sponsors and donors;
  • People almost anywhere
Alert to the inclusivity of the listing process, and with its purpose in mind, a list is ever likely to grow over time. Like thorough interrogative research, which leads you everywhere, all at once an all the time and in unpredictable ways, inclusive cognitive ownerships are held by unlikely people and conceivably in unlikely places.

It is worth remembering that in Australia most musingplaces currently depend upon ‘the public purse’ for their existence. Self-generated income however, in a 21st C context, is likely to be a credibility yardstick – a performance indicator – that will shape musingplaces and the public funding they can expect to receive in the future. Nonetheless, this income by and large comes from ‘the public’ loyal to the institution – and it'll be hard won.
After that there are the donors and benefactors – private and corporate – with ‘cultural investments’ held in musingplaces and their collections. In the end, one way or another, it is the public who pays the salaries, builds the infrastructure, acquires the objects in their collections, pays for the conservation and so on.

Given that museums do not exist to generate cash profits, or dispersible fiscal dividends, the public might well ask, were are our social or cultural dividends? If they are not engaging with the organization, what might this be telling us? Musingplaces are simultaneously like banks and mines. Musingplaces store and accumulate the wealth then others take it away and use it in a multitude of ways to add value to their lives. 
Often, any interest and royalties that might be due have been paid for in advance. Yet there are dividends, tangible and intangible, to be won.

Public musingplaces operate under a social licence. Yet there are some musingplaces that imagine themselves as being somehow independent of, or isolated and insulated from all of this – and on the odd occasion, as some kind of fiefdom. This is possibly something handed down from the 16th Century when the Wunderkammer catalogued nobility’s precedence, infallibility and power gifted by God as a divine right – an idea that has lost its way over time.


About Joseph Beuys


Monday 7 July 2014

Queen's Musingplace makes the news


A story, and an editorial, and on the same day, and the slow news day in Launceston, gives us something to muse upon – quite a bit actually

How this 'place' is understood and is 'valued' needs to be talked about as it has a huge Community of Ownership & Interest (COI) that for quite some time it has hardly been talked about. Arguably, this COI is as poorly understood as the QVMAG itself.

Collectively, the COI has made a huge investment in the institution and its collections – and consequently in Tasmania's cultural life as well.  In a 21st C context musingplaces, QVMAG included, have the potential to return significant dividends, rather a cluster of dividends, that might well exceed that of forestry's recent fiscal dividends. Someone needs to be crunching the numbers and arguably soonish.

Read on ... muse on!
BTW: The comments linked to the Examiner's offerings are worth reading

CLICK HERE TO GO TO SOURCE

Concerned by the unsustainable economic pressure maintaining such a significant cultural icon places on the 108,000 ratepayers of greater Launceston, the council is seeking to shape a new governance model through more equitable funding.

LAUNCESTON'S Queen Victoria Museum and Art Gallery is at the mercy of an outmoded financial model that has the Launceston City Council seeking increased funding from the state's coffers. 

Launceston City Council general manager Robert Dobryznski believes the move is vindicated relative to the $7.3 million the Tasmanian Museum and Art Gallery received in 2013 through state revenue.

TMAG's operating costs are estimated to be about $10 million for a collection valued at $340 million, attracting about 330,000 visitors a year. Launceston is widely considered to have the country's best regional museum and to hold Tasmania's finest colonial works in its collection. 

It records an estimated 130,000 visitors a year, and the pressure of operating two sites is eased considerably through what Mr Dobrzynski credits as a strong volunteer base. 

The QVMAG collection was valued at $231.9 million three years ago. Before Easter the Launceston City Council presented the then Labor cabinet with a range of priorities in seeking future funding, priorities which the newly elected Liberal government is still mulling over as it prepares to deliver its first budget on August 28. 

"No other council in Australia has such an unfair burden placed on it as we do," says Mr Dobrzynski. 

"It's come about through time, but right now the QVMAG places a $144 impost each year on every rateable property in the Launceston municipality." 

As it stands the state government supports the museum and art gallery to the tune of $1.3 million; the council's budget for the two sites is $4.2 million. 

The balance is met through retail, bequests, donations and small grants. The funding agreement expires in mid-July. 

"We would like to be considered on an equitable basis to the Tasmanian Museum and Art Gallery, which receives $7.3 million. (State funding for operations has now increased to $8.6 million.) 

"But right now I've been in talks with the Treasurer Peter Gutwein about future funding and we are looking at one year's renewal of funding, indexed to be reviewed for 2016," Mr Dobrzynski said. 

"I'm pretty happy with that. It's pretty fair in the context of sensitivity to the perilous financial state of the Tasmanian economy right now and the government's priorities. 

"But we have to work towards a more equitable solution, because it's unsustainable in the long term. Mr Dobrzynski expects to be able to table a draft funding agreement to aldermen within weeks. 

The state's Treasurer Peter Gutwein on Friday preferred to remain tight- lipped on the negotiations, saying "with the budget to be delivered on August 28, it is not appropriate to comment further." 

He said it was worth remembering the council had a unique set of facilities demanding considerable subsidisation. "We have the Aquatic Centre, Aurora Stadium and QVMAG - it's an inequitable mix for a city our size to sustain

"What we have with QVMAG is a marketing issue, accessibility issues, parking issues in that everyone wants to park right at the door, and a funding issue - few other regional cities have a facility of this magnitude to manage." 

Mayor Albert Van Zetten said with the QVMAG being such an institution of such state significance every funding avenue had to be explored. 

"It's hosted what would have to be one of our biggest exhibitions last month in terms of We Are Hawthorn; both the Inveresk and Royal Park sites are now available for function hire; and full credit to [director] Richard Mulvaney for bringing the national museums conference with 350 delegates to town back in May. 

"The conference was a coup for Launceston." A rigorous review last year of operations to consolidate the QVMAG's future direction was carried out by Hobart firm MMC Link. In its findings were recommendations to reintroduce entry fees, a clarification on intent about the future of the two sites as well as a need for a much- improved marketing strategy. 

Mr Dobrzynski pointed to new signage outside Royal Park as one improvement, with installation of sizeable QVMAG signage on Paterson Street West car park imminent. 

"We are aware we have two largely anonymous sites - Royal Park separated from the city by an arterial road and Inveresk set back from Invermay Road," he said. 

While both Mr Dobrzynski and the mayor ruled out an entry fee to the QVMAG in general as it "had not worked before", both flagged that future significant exhibitions, such as We Are Hawthorn, which attracted more than 2500 visitors in just two weeks, could attract a fee at the door. 

Mr Dobrzynski said whether QVMAG ever became just one site would be ultimately determined by the people of Launceston. He was adamant there was no agenda for that to happen. 

As to marketing, Mr Dobrzynski acknowledge it was a perennial problem. "Marketing takes money and you need to earn it before you can spend," he said. 

What could be a timely flip for finances would be for the council's master plan for Inveresk to come to fruition. 

This would see an $18 million 120-room student accommodation complex built for the University of Tasmania and a new cinema complex mix in with the already established museum, the Academy of Arts, Tramsheds, School of Architecture and Design and Aurora Stadium. 

"Inveresk would then be truly multi-functional," said Alderman van Zetten. "It would activate the street frontage to Invermay Road, it would be fantastic. 

Later this month the mayor will also convene a meeting of diverse stakeholders in Launceston to scope ideas to reinvigorate the CBD through the arts, which he imagines would certainly encompass collaborative ideas for QVMAG. 

"It's in the context of building on Launceston's great enthusiasm for the arts and instigating ideas that are unique to Launceston," Alderman van Zetten said. "We have to work at getting the strategic mix right and then be proactive making it link more to the CBD."